University of Northern Colorado Athletics
UNC Athletics and WeldWerks Brewing Announce Multi-Year Partnership
8/13/2025 2:00:00 PM | General
WeldWerks Products To Be Sold At Bears Events Beginning This Fall
GREELEY, Colo. – The University of Northern Colorado Athletics Department and WeldWerks Brewing have come together to announce a new multi-year partnership, strengthening ties between two of Greeley's most recognized brands. The three-year agreement combines community engagement, fan experiences, and local flavor to enhance the game-day atmosphere for Bears fans.
Through this partnership, WeldWerks Brewing will serve as the title sponsor of "The Bear Lair" – a premium, 21+ hospitality space located at field level behind the North End Zone during home football games. This area will feature WeldWerks products and serve as a hub for fan interaction all season long.
In addition, WeldWerks will enjoy a robust presence across UNC Athletics, including:
- Official game sponsorship for select athletics games, with opportunities for branded giveaways.
- Signage & advertising.
- Radio broadcast ads and public address announcements at multiple sports.
"Partnering with UNC Athletics is a natural extension of our commitment to the Greeley community," said Neil Fisher, Founder of WeldWerks Brewing. "We can't wait to share our beer and our passion with Bears fans, both in The Bear Lair and at special events throughout the year."
For more information about UNC Athletics and upcoming events, visit UNCBears.com.
Through this partnership, WeldWerks Brewing will serve as the title sponsor of "The Bear Lair" – a premium, 21+ hospitality space located at field level behind the North End Zone during home football games. This area will feature WeldWerks products and serve as a hub for fan interaction all season long.
In addition, WeldWerks will enjoy a robust presence across UNC Athletics, including:
- Official game sponsorship for select athletics games, with opportunities for branded giveaways.
- Signage & advertising.
- Radio broadcast ads and public address announcements at multiple sports.
"Partnering with UNC Athletics is a natural extension of our commitment to the Greeley community," said Neil Fisher, Founder of WeldWerks Brewing. "We can't wait to share our beer and our passion with Bears fans, both in The Bear Lair and at special events throughout the year."
For more information about UNC Athletics and upcoming events, visit UNCBears.com.
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