University of Northern Colorado Athletics
Staff Directory
- Title:
- Assistant Director of Strategic Communications (FB, XC/TF, WSD, MBB, SB)
- Email:
- Phone:
- 231.510.2838
Brooke Richards was named the Assistant Director of Strategic Communications at the University of Northern Colorado in October 2024.
Richards comes to Greeley following a stint at the University of Tennessee as a Strategic Communications Student Assistant.
While at Tennessee, Brooke was involved in the coverage of the 2024 Lady Vols volleyball team and served as the official statistician at home events, as well as the Assistant Director of Volleyball Operations. During her time in Knoxville, she also assisted with press box operations in Neyland Stadium during home football games.
Prior to her time in Knoxville, Brooke served as a student assistant in the athletic communications department at West Texas A&M from 2022 until her graduation in May 2024. She played a key role in the department’s creative content efforts and served as the lead statistician for all 14 sports.
At Northern Colorado, Richards oversees the strategic communications efforts for her assigned teams while also leading and training the department’s 10+ student interns. She is responsible for developing their skills in social media, photography, live statistics across all sports, and press conference operations.
A Michigan native, Richards graduated summa cum laude from WT with a Bachelor of Science in Public Relations in May 2024. She is a current member of College Sports Communicators and was one of 22 recipients selected from over 140 applicants for the CSC UNITE25 Convention Attendance Grant. The grant provides full convention registration and financial assistance for travel and lodging, allowing recipients to attend the annual convention.
